How to Make Your Offers Stand Out

Modified on Mon, Jul 3, 2017 at 2:51 PM

We’ve worked hard to add enhancements to the Marketplace so our member’s offers stand out.  Here’s a few tips to make sure your offers shine and get the attention they deserve.

Offer Requirements are as below:


Titles

• 80 character limit.
• Each word must begin with a Capital letter except prepositions such as: with, on, of, including, etc.
• Punctuation at the end of the title should not be included.
• Must clearly explain what the product or service is.
• Include the product/service brand name (ie. Brenthaven, Nike, Apple).
• Include the items collection name if applicable.
• Do not include your company name (ie. Atlas Accelerator, Nature’s Inventory, etc.)       unless it is the brand of the product or service.
• Include color, size or any other specific variations of the product.

Examples:

Hot Diamonds Silver Pendant Necklace with Chain (Brand + Color/Metal + Product Type + Included Items)

Solmar Resorts in Cabo San Lucas (Brand + Name + Actual Location)

Brenthaven Collins Tech Pack in Charcoal Grey (Brand + Collection + Product Name + Color)

Accutint SODO $100 Gift Certificate (Company Name + Location + Amount + Product Type)



Product Descriptions


• 700 character limit.
• List all included items or services.
• Specify any variations in the product such as, color and size.
• For products, include all applicable measurements. Length, width, height, weight, etc.
• Clearly indicate the condition (i.e. New, Refurbished, slightly used, open box, etc.).
• If the product or service is discounted, include the MSRP.
• For listings and services, include all hours of operation or services.



SELL YOUR PRODUCT – Use this area to make a sales pitch. Since customers can’t touch or hold the item, it’s important that you describe your product in the most desirable way. Have a call to action.


Examples:

Package of dog supplies, perfect for your pet! Products will be placed in a holiday gift bag. This package includes:

  • 1 car seat cover 57″ by 58″ machine wash and dry
  • 3 treats
  • 1 stainless steel bowl
  • 1 large toy
  • 1 heavy duty sleeping bed

Images have their own set of requirements.   Here they are:

• TIFF (.tif/.tiff), JPEG (.jpeg/.jpg), GIF (.gif) and PNG (.png) format
• Image pixel dimensions of at least 320×320 or larger
• sRGB or CMYK color mode
• Image file size cannot be larger than 1MB
• Site Standards for Product Images

Main Image Requirements

• The image must be the cover art or a professional photograph of the product being sold. Drawings or illustrations of the product are not allowed.
• The image must not contain gratuitous or confusing additional objects.
• The image must be in focus, professionally lit and photographed or scanned, with realistic color, and smooth edges.
• Products should fill 85% or more of the image frame.
• The full product must be in frame.
• For products, it is preferred that the backgrounds are pure white (RGB 255,255,255).
• If a pure white background is not available, then a solid color must be used for the background.
• The image must not contain additional text, graphics, or inset images.
• Pornographic and offensive materials are not allowed.


For Additional Images


• The image must be of, or pertain to, the product being sold.
• The image must be in focus, professionally lit and photographed or scanned, with realistic color, and smooth edges.
• The product and props should fill 85% or more of the image frame.
• Cropped or close-up images are allowed.
• Backgrounds and environments are allowed.
• Text and demonstrative graphics are allowed.
• Pornographic and offensive materials are not allowed.


For Company Listings


• Use a logo as the primary image.
• If the logo does not fill the entire space, the background behind the logo must be white.


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